Project Description

RIVM | Colon cancer research process film & information film

Client: RIVM and Population Screening Netherlands
Pillar: Concept and Story Design
Solution: External Communication

RIVM and Population Screening Netherlands asked whether Creative Animal would like to make a proposal to clearly visualize the process of the Colon Cancer Population Screening in the Netherlands, from packaging the advance notice to colonoscopy in hospital.

The goal of the campaign was to show the international community of cancer research how progressive bowel cancer screening in the Netherlands is. With the aim that the film can serve as an example for the organization of such preventive cancer research in other countries. Creative Animal made an infomercial shot in a documentary manner.

Creative Animal also made a second film on this subject at the request of RIVM. But now we see the bowel cancer screening program from the perspective of the "client". Because if you are between 55 and 75 years old, you will automatically be invited to participate in the population screening so that any premature traces or onset of colon cancer can be detected. The film is used by RIVM as an information film.

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External Communication

You strive for transparency towards customers and stakeholders. You want to enforce your strong brand image.  The way you tell this story defines how your audience will embrace it. We made it our strength to take this story, your story, to a next level. With striking video concepts, executed with high-end digital technology.

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Do you want to know more?

External Communication

You strive for transparency towards customers and stakeholders. You want to enforce your strong brand image.  The way you tell this story defines how your audience will embrace it. We made it our strength to take this story, your story, to a next level. With striking video concepts, executed with high-end digital technology.

Contact

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